
Some Cheetos and Doritos will look a little different soon.
Starting in December, stores will sell Simply NKD versions of the popular snacks that have no artificial flavors or dyes — meaning no bright orange color, PepsiCo announced Thursday.
The move comes following a push by Health and Human Services Secretary Robert F. Kennedy Jr. to get rid of synthetic food dyes in the nation's food supply. The Food and Drug Administration asked the industry to stop using dyes in April, but stopped short of banning them.
For Cheetos and Doritos, the original versions will still be available in addition to the new options.
"NKD is an additive option, not a replacement, introduced to meet consumer demand," CEO of PepsiCo Foods U.S. Rachel Ferdinando said in a statement.
The company also promises the flavor will be the same.
"We are reinventing our iconic — and most famous — brands to deliver options with the bold flavors fans know and love, now reimagined without any colors or artificial flavors," Hernán Tantardini, CMO of PepsiCo Foods U.S., said.
The NKD collection will launch with four flavors: Doritos Simply NKD Nacho Cheese, Doritos Simply NKD Cool Ranch, Cheetos Simply NKD Puffs and Cheetos Simply NKD Flamin' Hot. They will be available in stores starting Dec. 1, PepsiCo said.
The original nacho cheese-flavored Doritos contain the artificial colors Yellow 6, Yellow 5 and Red 40. The Cool Ranch option has Blue 1, Red 40 and Yellow 5. Other varieties contain other artificial dyes, according to the Doritos website.
Original Cheetos and Puffs contain Yellow 6. Flamin' Hot Cheetos also contain Yellow 6, Yellow 5 and Red 40.
Other companies, including Kraft Heinz, have pledged to remove artificial dyes from their U.S. products. And some states, such as West Virginia, have banned them.
The push to remove dyes stems from concerns they inflate the consumption of unhealthy foods and raise the risk of possible behavioral changes in some children, such as hyperactivity, sleeplessness and inattention.
The food dye industry has denied any safety concerns with artificial dyes.
And some doctors say food dyes are not the biggest threat to our health.
"The health risks really pale in comparison with the health risks of the added salt, sugar and fat in processed food," Dr. Céline Gounder, a CBS News medical contributor and editor-at-large for public health at KFF Health News, said in July.
Eye Opener: California wildfire forces evacuations as storm threatens mudslides
Real concerns among Republicans on White House's response to Epstein files call, sources say
California wildfire explodes as storm threatens mudslides in southern part of state
LATEST POSTS
- 1
Instructions to Warmly greet Certainty and Appeal - 2
京王井の頭線きょうは始発から通常運転 線路内で起きた火事で14時間運転見合わせ(FNNプライムオンライン(フジテレビ系)) - 3
Flourishing as a Charitable Pioneer: Individual Encounters in Generosity - 4
仲代達矢さん最期の様子 ケガして入院、肺炎を併発 8日に死去、最後の舞台は5月能登での復興公演(スポニチアネックス) - 5
Appreciate the World: Notable Caf\u00e9s You Want to Attempt
The Way to Business: Startup Illustrations Learned
Ober Gabelhorn glacier reveals remains of man missing for over three decades
Sean 'Diddy' Combs faces new sexual assault allegations, currently under investigation by Los Angeles Sheriff's Department
Remain Fit: Powerful Wellness and Work-out Schedules for a Better You
巨人・中川皓太、FA権行使せず残留 複数年契約提示か 愛着の深いチームで自身初の日本一を目指す(スポーツ報知)
日本ハム・石井 FA権行使!西武が本格調査 チームは宣言残留認め慰留へ(スポニチアネックス)
大谷翔平、3年連続シルバースラッガー賞受賞 イチロー超えの日本人最多4度目、シュワーバー下す(Full-Count)
Nutrient Rich Natural products: Lift Your Wellbeing
Scientists solve the mystery of 'impossible' merger of 'forbidden' black holes











